Students win contest “Ja²=Sex”

(22-05-2017) Some communication managers-to-be may call themselves proud winners of the contest “Ja²=Sex” with their campaign against sexual violence.

Campagnewedstrijd masteropleiding communicatiemanagementA group of students from the Master's Program in Communication Management were declared winner of the contest “Ja²=Sex” with their campaign against sexual violence.

The prize was awarded by State Secretary Zuhal Demir in the federal parliament. With their #NotOkay campaign, our students want to raise awareness of youngsters towards unwanted sexual behavior. Their campaign proposal was one of 45 submissions by various Flemish and French-speaking universities and colleges.

The jury was particularly convinced by the strategic foundation of the winning proposal. The campaign proposal will be further elaborated by the “vzw Zijn”, initiator of the contest, in collaboration with various organizations.

Congratulations to Laura Bultinck, Jolien Degezelle, Lara Schollier, Inez Vangheluwe and Melanie Verstockt!