Digital identity and Networking

Cluster

Research & Valorization

Level

All Doctoral Schools PhD students at Ghent University

Objectives

Today, most companies use professional social media to find new employees. Monitoring personal digital identity is critical for a successful career.

  • Develop your digital identity and improve your visibility on the internet
  • Know how to use the potential of social networks to boost your career
  • How to be spotted by recruiters
  • Develop your network

Trainer

Dr Laurence Theunis, Co-founder & Director (Benelux office) at Adoc Talent Management

Dates and time

Wed 20th + Thu 21st January 2021 (2 x 0,5 days)

from 9h30 till 12h30

ONLINE course

Content

UNIT 1 UNDERSTAND THE NOTION OF DIGITAL IDENTITY
  • Define digital identity with some examples
  • Put forward your personal brand depending on your career plan to be visible and readable
  • Track your digital footprint
UNIT 2 DISCOVER NEW RECRUITMENT METHODS
  • Know nonspecialized social media and the ones associated with research and science
  • Know how to use it for your job search and your professional career, the differences and similarities between academic and private sectors in terms of habits
  • Understand 2.0 recruiting practices; identify emerging trends and seize opportunities to get noticed
  • Understand the benefits / risks of using different means of communication on your profile (writing, video, sound, etc.)
UNIT 3

IMPROVE YOUR DIGITAL VISIBILITY AND READABILITY: PRACTICAL EXERCISE

(WITH A COMPUTER AND INTERNET CONNECTION)

  • Become aware of your current visibility on the internet to improve it Create alerts to monitor your personal brand on the internet
  • From a blog to Twitter, from LinkedIn to Twitter, from Doyoubuzz to Facebook, from Research Gate to Academia: do not get lost and identify media to privilege
  • Identify information to broadcast in order to arouse recruiters’ interest
  • Create or update profiles on the chosen media and socio-professional networks (practical exercise to implement the advice of the other participants and the trainer)
UNIT 4

EXPAND YOUR PROFESSIONAL NETWORK, IDENTIFY AND SEIZE
OPPORTUNITIES THROUGH SOCIAL NETWORKS

  • Learn about professional practice through digital tools
  • Be a player in your professional development, know the trends of the job market, professions and organizations, identify more job offers through digital tools
  • Build your professional network by relying on social media: how to make contact? How to identify groups of interest and who to contact between head of network and player of similar level to yours? How to turn each contact into three new contacts?

 

Registration fee

Free of charge for Doctoral School members. The no show policy applies: no-show policy UGent

Registration

Please read the cancellation policy: cancellationpolicycourses

Number of participants

12

Tools & Methodology

  • Practical and personalized tips from recruiters 2.0;
  • Practical exercise of conception of your profile on a socio-professional network;
  • Exercise of awareness of your visibility on the internet.

Language

English

Evaluation methods and criteria in DTP (Doctoral Training Programme)

100 % participation