THE SMARTER, THE BETTER?! Article by Bieke Henkens

(03-11-2020) THE SMARTER, THE BETTER?! CUSTOMER WELL-BEING, ENGAGEMENT, AND PERCEPTIONS IN SMART SERVICE SYSTEMS

I am very excited that my first paper THE SMARTER, THE BETTER?! CUSTOMER WELL-BEING, ENGAGEMENT, AND PERCEPTIONS IN SMART SERVICE SYSTEMS is published in the International Journal of Research in Marketing

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