Locals against global giants in convincing advertisers

DPG Media hopes to convince more advertisers to ignore Facebook and Google and to send their advertising messages through the DPG channels. Prof. dr. Tom Evens: "People have a stronger bond with local brands and often have more confidence in what they read there. As an advertiser you can benefit from this "

 

11.12.2019 - Lokale schaalvergroting tegen mondiale reuzen, De Morgen, p 11