What is the impact of ‘coronaisation’ on media consumption?

(23-06-2020) First results chair ‘Media in a society in transition’

 During a webinar organised by Medianet Vlaanderen on 22 June, Prof. dr. Lieven De Marez presented the first results of the ongoing partnership with VRT. The session focused on the impact of COVID-19 on the news media usage of younger media consumers. In his presentation, Lieven turned to the results of mobile consumption patterns based on MobileDNA to emphasise the ever increasing importance of mobile-first strategies for local news media organisations.

 

Read the results here

For more information about the chair: contact Prof. dr. Lieven De Marez