What managers can learn from science fiction

Science fiction can improve industrial design. Prof. Jelle Saldien says "We try from different angles - technological, social and economic - to outline the future. If we develop products today, they will have to be used in the future, but the world is changing enormously. That's why we want to give businesses and students the means to create their own future stories.".

14.03.2019 - Wat managers kunnen leren van sciencefiction, Trends, p. 63

 

BRON: Trends, 14/03/2019, p. 69
BRON: Trends, 14/03/2019, p. 69