Prof. dr. Bart Lariviere

Bart LariviereContact

Email: bart.lariviere@ugent.be
LinkedIn: bartlariviere

More contact details

Research interests

  • Customer Satisfaction and Loyalty
  • Customer Experience Management
  • Multichannel Management
  • Service Failure/Recovery
  • Servicescape Remodelling
  • Service Climate
  • Servitization / Service Infusion
  • Data Mining & Modeling

Service

Editorial board member:

  • Journal of Service Research
  • Journal of Service Management
  • Journal of Service Theory and Practice
  • Journal of Service Marketing

Mentoring Officer of AMA SERVSIG (the Service Marketing Special Interest Group of the American Marketing Association

Teaching

  • Research Methodology
  • General Methodology of Scientific Research in Management Sciences
  • Quality Management for Public Organisations
  • Service Implementation

Key publications