Serena D'Hooge


I graduated in 2013 with a Master’s degree in Communication Sciences at Ghent University, with a specialization in communication management. From March 2014, I became a PhD candidate and teaching assistant at the Department of Communication Sciences of Ghent University. My research interests are marketing communication, evaluative conditioning, implicit processes, evolutionary psychology, implicit and explicit brand attitudes and emotionally competent stimuli.


+32 9 264 68 76

Korte Meer 9, 1st floor, 9000 Ghent.